Business

Christine Li is a model and influencer, but not an actor, so when she saw herself playing a cruel character in a Chinese microdrama she felt bewildered, then angry and afraid.... Read more

If you give artificial intelligence a goal of maximizing profit, how far will it go? AI agents appear capable of lying, concealing, and colluding, according to new research from Harvard Business School.... Read more

Generative AI is best known for creating images and text. Now, it is helping industries make better planning decisions. Georgia Tech researchers have created a new AI model for decision-focused learning (DFL), called Diffusion-DFL. Recent tests showed it makes more accurate decisions than current approaches. Along with optimizing industrial output,... Read more

Before big tech engineers can improve the fairness of recommendation systems, such as social media feeds and online shopping results, they need to define what "fairness" even means. Should an app show people only the content it predicts they will like most, or should it boost newer creators, small businesses... Read more

Many consumers—and state policymakers and even utility companies—are worried about the possibility of large numbers of data centers raising electricity demand and power prices.... Read more

Apple's next CEO John Ternus is a company veteran who rose through the iPhone maker's hardware engineering ranks but until now has maintained a low profile.... Read more

An Alabama-born engineer seen as a supply-chain savant, Tim Cook took on the daunting challenge of succeeding Apple's iconic boss Steve Jobs 15 years ago.... Read more

Amazon on Monday said it pumped another $5 billion into Anthropic as it ramps up its collaboration with the startup behind Claude artificial intelligence.... Read more

Apple CEO Tim Cook is stepping down from the job that he inherited from the late Steve Jobs, ending a 15-year reign that saw the company's market value soar by more than $3.6 trillion during an iPhone-fueled era of prosperity.... Read more

Fusion power plants are sites at which electricity could be generated via a process known as nuclear fusion, which entails the merging of two atomic nuclei into a single heavier nucleus. This process is known to generate very high amounts of energy, such as the energy required to light up... Read more

It's a bitter pill for video gamers: a growing number of older but still-popular titles are being dropped by publishers—with servers going dark overnight—in a practice the EU is being urged to outlaw.... Read more

Research published in the Journal of Analytical and Applied Pyrolysis has reviewed the potential for microwave assisted pyrolysis (MAP) to convert problematic waste materials such as tires, plastics and fiber, into fuels and high-end carbon materials.... Read more

The European Commission set out Thursday how it wants Google to make a wide range of data accessible to rival search engines in order to comply with the bloc's digital rules.... Read more

Cozy is a vibe. So much so that even video games have been getting cozy.... Read more

European Union regulators have threatened to force WhatsApp parent Meta Platforms to reverse a move that they say effectively limits the AI chatbots of rival companies from accessing the messaging app.... Read more